A concept social media advertisement created entirely with AI, designed around a relatable, trend-driven concept rather than a traditional product showcase. The project focuses on creating content that feels native to social platforms by combining humor, recognizable internet trends, and fast-paced editing with AI-generated visuals. It demonstrates how AI can be used to produce engaging, platform-first advertising while staying aligned with a brand’s personality.

A concept social media advertisement created entirely with AI, showcasing the LUAR Ana Bag through a series of stylized, cinematic scenes. The project explores how AI-generated visuals can be combined with editing, pacing, and sound design to create a polished brand campaign. From concept development to final edit, the focus was on producing content that feels premium while maintaining a strong visual identity.

A short-form edit created from a longer interview with content creator schyguyy. The objective was to identify the most compelling moments and transform them into a vertical, social media–ready video that maximizes engagement and retention. Through strategic pacing, subtitles, motion graphics, and sound design, the edit delivers the core message in a concise and entertaining format while maintaining the creator’s personality.

Created as part of a Miracamp assignment, this UGC-style advertisement was developed from concept to final delivery. I wrote the script, planned the shots, filmed the content, and edited the final piece with a focus on natural storytelling, product presentation, and audience retention. The project showcases my ability to handle the complete production process while creating content that feels authentic and platform-ready.